Optimizing Images in the User Experience

Apparently, large images are the way to go. Ryan Battles outlines the how the use of images can affect customer decisions – to buy or not to buy? Bigger images usually meant greater conversions. Saloman, a snowboarding company, increased sales by 40% with these two designs. The above image is the BEFORE – it’s not bad. The above image is the AFTER – emphasis on large graphics.
salomon1

salomon2

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s